How can you harness the power of alliances to create a unique niche?
Download and Listen on-the-go to Episode 2 of 7, an encore of our conversation with Ben Gomes-Casseres where we discuss how you can redefine what’s possible in your industry and create a unique niche through developing teams of companies that form “alliance constellations.”
Ben is the author of the book Remix Strategy: The Three Laws of Business Combinations (Harvard Business Review Press). He is an expert on business combinations, who has been studying, teaching, and consulting on the strategy of business combinations for thirty years. He is a Professor at the International Business School, Brandeis University. (Read more in Ben’s bio below).
You’ll gain insights on:
- How alliance constellations have the potential to exponentially increase competitive advantages in the rapidly changing business environment
- Why CEO and C-Suite leadership matters for alliance relationships, and how you can increase the ROI of alliance constellations by applying the “three laws of business combinations”
- Immediately useful ideas for applying these laws to shape and lead your own constellations of strategic alliances