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Scaling For Growth? Here’s What An Award Winning CEO Learned [Episode 103]

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What does it take to stay responsive and agile on the journey of growth?

Read Growth Igniters Radio Episode 103 TranscriptFind out what an award winning CEO learned by downloading and listening- on-the-go to Episode 103.  We’re checking in with returning guest Shari Spiro, CEO and Founder of Ad Magic and Breaking Games, as she continues to update us on the journey of scaling her company for growth.

Ad Magic and Breaking Games is one of the largest and most successful independent printers in the US of tabletop games, including the wildly popular Cards Against Humanity. Since its launch in 1998, Ad Magic has manufactured and printed cards, customized poker chips and board games for a host of household names and brands including: HBO, Delta Airlines, The Wall Street Journal, Symantec, Ford, Walt Disney, The Luxor Hotel and Wynn Hotel in Vegas, AirBnB, LinkedIn, Game of Thrones, Garth Brooks, Tom Hanks, and even the CIA.

Shari and her company have received multiple business awards; most recently, Shari received the EY Entrepreneur Of The Year 2016 New Jersey award. (see more below)

You’ll gain insights on:

  • Shari’s approach to fostering agility, responsiveness, and excellence as her company has scaled for rapid growth
  • The story behind what Shari learned about building employee engagement and commitment
  • Three immediately useful ideas for staying responsive and agile as your own company grows and evolves


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[tweetthis]If you get what you wish for, be careful to think ahead to ensure you’re going in the right direction | @ad_magic[/tweetthis]


About Shari Spiro

shari-spiroShari Spiro is the CEO and Founder of Ad Magic and Breaking Games, one of the largest and most successful independent printers in the US of tabletop games, including the wildly popular Cards Against Humanity, and other customized playing cards and board games.

Since its launch in 1998, Ad Magic has manufactured and printed cards, customized poker chips and board games for a host of household names and brands including: HBO, Delta Airlines, The Wall Street Journal, Symantec, Ford, Walt Disney, The Luxor Hotel and Wynn Hotel in Vegas, AirBnB, LinkedIn, Game of Thrones, Garth Brooks, Tom Hanks ,and even the CIA.

Breaking Games is growing dramatically and has won numerous awards. In May 2015, Ad Magic was honored by ACG New Jersey with a Corporate Growth Award at the association’s 2015 Corporate Growth Conference and Awards event. They were also recognized as #4 in the Women President’s Organization List of 50 Fastest Growing Women-Owned or Led Businesses in 2015. Most recently, Shari was honored as a winner of the EY Entrepreneur Of The Year 2016 New Jersey award. Read More about Shari Spiro


Resources for This Episode

  • Read Shari’s blog: Growing a Happy Team, not just a Growth Company
  • Download “5 Questions To Ask When You Need to Move Even Faster”
  • Listen to related Growth Igniters Radio episodes:
    • Guest Shari Spiro: What Does It Take To Lead a Growth Company? (Episode 22)
    • Guest Shari Spiro: Using the Power of Games to Inspire Strategic Thinking (Episode 81)
    • Pam Harper & Scott Harper: Three Keys To Keeping Your Entrepreneurial Spirit Alive Despite Success (Episode 77)

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Read the Transcript

For your convenience, we’ve transcribed this conversation, with minor edits for written clarity. Read the transcript for this episode.


© 2017, all rights reserved. Growth Igniters and Growth Igniters Radio are service marks of Business Advancement Inc. Opinions expressed by our guests are theirs alone, and do not necessarily reflect those of Business Advancement Inc.
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