How can telling the “unvarnished truth” help your company dominate your market?
Find out by listening to episode 194. Scott and I speak with Mark Levy, who shares why ethical influence can set you and your company apart. He is a differentiation expert who has worked with a wide range of corporations, brands, thought leaders, political campaigns, entertainment, products, services, books, and speeches. Mark is also a speaker, podcaster, and author who has written for the NY Times and has written or co-written five books, including “Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content.”
He has worked with and spoken to leaders, strategists, and teams in large organizations, including Adobe, Amazon, American Express, Bain, BASF, Google, and many more. He’s also worked with leaders and advisors to government bodies, including the White House and the United Nations.
Along with his work as a differentiation consultant, Mark is a magician who co-created the highly rated show “Chamber Magic,” which has played in Manhattan for twenty-one years (read more about Mark Levy below).
You’ll gain insights on:
- The critical role of top leadership in helping their company differentiate through what Mark calls “the magic of ethical influence”
- Leading people to break free from status-quo thinking and create authentic connections with customers and other stakeholders
- Three immediately useful ideas for leading and differentiating with ethical influence