Listen to Episode 16:
Having a passion for a discipline is one thing; transforming that passion into a successful, market leading business and passing it to the second generation takes tons of business savvy — and lots of planning.
We speak with Tim Berry, founder and Chairman of Palo Alto Software, founder of bplans.com, and a co-founder of Borland International. He built Palo Alto Software from zero to 40 employees, multimillion dollar sales, no debt, and 70% market share without outside investment (read more in short bio below)
- How Tim transformed the face of business planning for small businesses by developing unique business planning software
- Tim’s views about how to make business planning a true strategic asset rather than a burden
- Four steps to putting dynamic business planning into practice
Read the Transcript
For your convenience, we’ve transcribed this conversation, with minor edits for written clarity. Read the transcript.
About Tim Berry
Tim Berry has been acknowledged as a “business plan expert” by best selling author Guy Kawasaki, and the “Obi-wan Kenobe of Business Planning” by best selling author Pamela Slim. He is also the official business plan expert at Entrepreneur.com. Tim is author of of several books on planning, including The Plan-as-you-go Business Plan, (Harcourt Brace, McGraw-Hill, and Dow Jones-Irwin.) He’s principal author of Business Plan Pro, co author of 3 Weeks to Startup, (Entrepreneur Press); author of Sales and Market Forecasting for Entrepreneurs (Business Expert Press), and Hurdle: the Book on Business Planning.Read More about Tim Berry
Resources for this Episode:
- Find out about Tim Berry’s new book, Lean Business Planning
- Read An Overview of Lean Business Planning
- Bplans.com — Multiple resources for business planning
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